Toyota, the biggest car manufacturer in the world, have recently recalled millions of its vehicles due to faulty accelerator pedals to avoid potential and further accidents.
The recall, which was made known January 26, 2010, came as some Toyota brand cars previously sold that equals up to 2.3 million have been revealed to uncontrollably accelerate without warning because of defective gas pedal parts.
Here are the list of Toyota models being recalled:
Camry (2007-2010)
Matrix (2009-2010)
Corolla (2009-2010)
Sequoia (2008-2010)
Tundra (2007-2010)
Highlander (2010)
Avalon (2005-2010)
RAV4 (2009-2010)
The same gas pedal problem was not found on several Camry models like the Camry Hybrid. Other models like the Yaris, Land Cruiser, Tacoma, Prius, etc. are regarded as safe and will remain on sale.
In North America, six assembly plants have halt production of these specific Toyota models.
Toyota’s reputation as a reliable car manufacturer has been tarnished and this would also probably strain their profits for this year’s first quarter, if not the whole year. General Motors used to be the number 1 car maker in the world but that all changed since Toyota overtook worldwide sales, giving them the number one spot. With this unexpected turn of event, though, the famous Japanese car manufacturer’s future sways on edge.
Toyota’s European market can also undergo a similar recall given that a few parts of the gas pedals that are used in North America are also used on some Toyota models in Europe. It is believed that only one supplier from the US was the only one that supplies the defective part.
An earlier incident in Japan back in 2006 concerning Toyota is also being related to the current recall. The incident involved the Japanese government conducting a criminal investigation on Toyota due to several accidents that took place and being traced to manufacturing problems. Charges were never filed against any of Toyota’s executives and staff but this incident has come back to haunt the company in some ways.
After the recall, Toyota’s shares fell 4.3 percent.
In a previous statement, Toyota declared a forecast sale of 2.19 million cars in the US and Canada and more than 8 million car sales worldwide for this year. However, due to this recent embarrassment, that sales forecast could dramatically plunge or could even cost Toyota huge in their sales profit.
The quality control predicament Toyota’s now having is also being blamed on the growth plan which was organized by its previous president Katsuaki Watanabe. One specific piece of the strategy involved increased and rapid production which is said to have contributed to poor quality control. In 2009, Watanabe was succeeded by the grandson of Toyota’s founder, Akio Toyoda.
Reports from different safety organizations affirmed that more than 2,000 incidents of sudden acceleration concerning Toyota vehicles and at least six deaths were also reported.
Toyota’s image may have been tainted because of this slip but it is still a leader when it comes to green technology as it constantly releases brand new models of the Prius.